Profile Summary
I am a Senior Data Scientist with 15 years of experience in data analysis and machine learning. My expertise lies in data mining, statistics, analytical model dev, and identifying opportunities for optimization. I am a continuous learner and always exploring alternative sources of information.
Primary Skills
Python | 15 yrsAWS | 15 yrsMachine Learning | 11 yrsMachine Learning Models | 9 yrsApache Spark | 10 yrsSlack | 6 yrs
Culture
In workplace, I am known for . . .
- for being the team's comedian
- my willingness to go the extra mile to support my team members.
I thrive in environments . . .
- that allowing me to explore new ideas and push the boundaries of what's possible.
- where teamwork is valued, as it provides me with the opportunity to learn from others.
I struggle in environments . . .
- where there is a lack of clear communication and direction.
- where it limits my ability to explore new solutions.
Work Experience
Vigo
Senior Data Scientist
- May, 2020 - Present
- Remote
- Engineered a predictive analytics model for workforce planning, optimizing staffing levels and reducing labor costs by 15%.
- Implemented a sentiment analysis tool for social media data, providing actionable insights into customer perceptions and guiding product development strategies, resulting in a 20% increase in brand sentiment.
- Led the development of a machine learning-based customer lifetime value (CLV) prediction model, enabling personalized marketing strategies and increasing CLV by 25%.
- Orchestrated the creation of a data visualization dashboard for executive reporting, improving data accessibility and facilitating data-driven decision-making processes, resulting in a 20% increase in operational efficiency.
Skills
Data AnalysisMachine LearningMachine Learning ModelsAmazon DataZoneAmazon Quantum Ledger DatabaseAWS Data ExchangeAWS Data PipelineAWS Database Migration ServiceAWS DataSyncAWS Glue Data QualityAzure Data BoxAzure Machine LearningAzure Spot Virtual MachinesApache Spark
Industries
Mobile
ASF
Data Scientist
- Sep, 2014 - May, 2020
- Remote
- Designed and implemented a predictive pricing model, optimizing product pricing strategies and increasing overall profit margins by 10%.
- Developed a customer segmentation algorithm, enabling targeted marketing campaigns that resulted in a 15% increase in customer acquisition within specific demographics.
- Spearheaded the creation of a data-driven product recommendation system, enhancing the online shopping experience and boosting average order value by 20%.
- Established a data anomaly detection framework, identifying irregularities in financial transactions and mitigating potential risks, resulting in a 30% reduction in fraudulent activities.
Skills
Data AnalysisAmazon DataZoneAmazon Quantum Ledger DatabaseAWS Data ExchangeAWS Data PipelineAWS Database Migration ServiceAWS DataSyncAWS Glue Data QualityAzure Data BoxLookerTensorFlowSlack
Industries
Marketing / Advertising
Globant
Data Analyst
- Aug, 2009 - Sep, 2014
- Remote
- Initiated a data-driven recommendation system, increasing cross-selling opportunities by 20% and enhancing customer engagement.
- Led the development of a personalized marketing campaign framework, resulting in a 15% increase in conversion rates and a 25% improvement in customer retention.
- Established a data governance framework, ensuring data quality and compliance with regulatory standards, leading to a 30% reduction in data-related errors.
- Collaborated with cross-functional teams to implement a real-time dashboard for monitoring key performance indicators, improving decision-making processes and increasing operational efficiency by 20%.
Skills
Data AnalysisGoogle AnalyticsAmazon DataZoneAmazon Quantum Ledger DatabaseAWS Data ExchangeAWS Data PipelineAWS Database Migration ServiceAWS DataSyncAWS Glue Data QualityAzure Data BoxBigQuery
Industries
Retailing / Distribution
Education
Bachelor's degree
- Applied Mathematics
- Universidad Nacional Autónoma de México, Mexico
- 2008
Certifications
AWS Certified Cloud Practitioner
- Amazon Web Services (AWS)
- 2021
Looker Certified LookML Developer
- Google Cloud
- 2021
Certified LookML Developer
- Looker
- 2020
Math & Python for data analysis
- Coursera Course Certificates
- 2019
All Skills
Languages
- Python | 15 yrs
Cloud
- AWS | 15 yrs
- Amazon DataZone | 11 yrs
- Amazon Quantum Ledger Database | 7 yrs
- AWS Data Exchange | 8 yrs
- AWS Data Pipeline | 9 yrs
- AWS Database Migration Service | 9 yrs
- AWS DataSync | 7 yrs
- AWS Glue Data Quality | 7 yrs
- Azure Data Box | 8 yrs
- Azure Machine Learning | 7 yrs
- Azure Spot Virtual Machines | 8 yrs
- BigQuery | 7 yrs
- Looker | 9 yrs
AI
- Data Analysis | 10 yrs
- Machine Learning | 11 yrs
- Machine Learning Models | 9 yrs
APIs
- Google Analytics | 9 yrs
Libraries
- Apache Spark | 10 yrs
- TensorFlow | 7 yrs
Tools
- Slack | 6 yrs